Swiss Quality Seal

Do you knowwhoyou really order from?

Many .ch domain webshops are not genuine Swiss companies. Our seal guarantees authenticity.

Badge

Echter Schweizer

Onlineshop

Verified
Swiss Employees
CH Headquarters
CH Warehouse

Not every .ch domain shop is Swiss

More and more foreign operators are appearing with .ch domains – but a domain is no guarantee of a Swiss company.

Fake .ch Shops

  • Only a .ch domain
  • No company in Switzerland
  • Anonymous operators
  • Long delivery times
  • Nobody reachable

Genuine Swiss Shops

  • Company with CH headquarters
  • Real office/warehouse in CH
  • Employees on-site
  • Fast Swiss shipping
  • Reachable for questions
4 CRITERIA

What we verify

01

Swiss Headquarters

Company with a registered Swiss headquarters

02

Real Business

Genuine trading operation, not just a website

03

Swiss Employees

Employed in Switzerland

04

Warehouse & Shipping

Own warehouse in Switzerland, no dropshipping

Verify a Shop

Check whether an online shop carries our quality seal

Or click on the seal on the shop website to go to the verification page

Report Suspicion

Do you suspect a shop is using our seal without authorization? Or have you had experiences that don't match a genuine Swiss shop? We review every report within 48 hours.

Report now
FAQ

Frequently Asked Questions

What is the «Echter Schweizer Onlineshop» trust badge?

The trust badge identifies online shops that are genuinely rooted in Switzerland. We verify headquarters, employees, warehouse and shipping – only those meeting all four criteria receive the badge.

How can I check if a shop is certified?

Enter the shop URL in our verification tool above. If the shop carries our trust badge, you'll immediately see the certification status and validity.

What exactly is verified during certification?

We verify four criteria: a registered company headquarters in Switzerland, a genuine business (not just a website), employees based in Switzerland, and own warehousing and shipping capabilities in Switzerland.

What should I do if I find a suspicious shop?

Report the shop via our reporting page. We review every report confidentially within 48 hours and take immediate action in case of misuse of our badge.

Is shop verification free for consumers?

Yes, verifying a shop through our tool is always free for consumers. Reporting suspicious shops is also free and can be done anonymously.

How do I recognise the trust badge on a shop?

Certified shops display our badge widget on their website. It appears as an interactive badge that takes you directly to our verification page with all the details.

FOR SHOP OPERATORS

Are you a genuine Swiss shop?

Prove it to your customers. Apply for our quality seal and stand out from fake shops.

Apply for seal
Badge
Genuine Swiss Onlineshop | The Swiss Trust Badge